It's my blog, so I'm going to start with my photos. Hehe! Looking hot, huh? Lol
At a five star VIP event that held in Lagos on Friday 27th July, Johnnie Walker® unveiled its new, emotive campaign, Keep Walking Nigeria, and announced Samson Siasia, former Super Eagles player and Coach, as the first Nigerian Johnnie Walker® Giant.
Johnnie
Walker® is the world’s number one selling blended Scotch whisky. The
Keep Walking Nigeria campaign will celebrate individuals who achieve
their goals despite the odds, and seek to inspire the nation to Keep
Walking.
Attended by a host of high profile Nigerian entrepreneurs, politicians, businessmen and celebrities, guest speaker, Samson Siasia, made one of his rare public addresses and inspired the esteemed guests with his own story of personal progress. The first Nigerian to be recognised as a Johnnie Walker® Giant, Siasia’s ideals as a person, a former player and coach are in harmony with those of Johnnie Walker himself and the brand philosophy of ‘Keep Walking’.
More photos below...
Sharing
with the assembled guests the story of his own journey through life
so far and how he is determined to Keep Walking to achieve his goals,
Siasia moved the audience as he told how, throughout his life, he had
always believed in himself and had been determined to make a success of
his life. Relating personal progress to his passion for football, he
summarised, “One thing I have learnt: when life tosses you the ball,
play it; because nothing can stand in the way of a man who believes in
himself.”
A poignant video
featuring Samson Siasia narrating his own story of personal progress
was unveiled at the glittering, Keep Walking Nigeria event. To view
it, go to www.keepwalkingnigeria.com
Introducing
Siasia at the event, Mr Sesan Sobowale, Corporate Relations Director of
Guinness Nigeria Plc and Diageo Brands Nigeria said, “Johnnie Walker®
is proud to be associated with Samson Siasia; striker, coach and proud
Nigerian as he continues his journey through life. Like many of us, he
has faced obstacles and challenges on his journey, but his
determination to overcome these hurdles to achieve his goals,
epitomizes the Johnnie Walker® philosophy to Keep Walking.”
Recognised as a
mark of status in over 150 countries around the World and the number
one choice of the World’s Scotch whisky experts, Johnnie Walker® is a
brand that stands for personal progress, for having a dream and for
having the courage to pursue it relentlessly.
In his role as a
Johnnie Walker® Giant, Siasia joins other African Giants, Manu Dibango,
who has released over 25 albums over the course of his musical career
and in 2004 was appointed a UNESCO Artist For Peace; the incredible
Ethiopian long distance runner, Haile Gebrselassie who was named a
Giant in honour of his unprecedented accomplishments, which have
encouraged thousands to follow in his footsteps; and Ghanaian Prince
Kofi Amoabeng, who as a successful entrepreneur, has been chosen as a
Giant to inspire the younger generation of entrepreneurs.
Other Johnnie
Walker® Giants include Formula One hotshot, Lewis Hamilton as well as
Sir Richard Branson, arguably the world’s most famous entrepreneur.
At the end of the evening, Felix Enwemadu,
General Manager, Diageo Brands Nigeria, thanked the assembled guests
for their attendance and said a few words on the importance of
responsible drinking as he urged guests to “Captain your team, keep an
eye on your friends, and make sure they get home safely.”
Always remember to enjoy Johnnie Walker® responsibly, strictly 18+.
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